Khách hàngThe Face Shop Dự Án Thương Mại Điện Tử Liên Hệ Ngay ContextThe Face Shop is a famous cosmetic brands from Korea and very popular with young people nowadays.They aim to maximize revenue on e-commerce platforms (Shopee, Lazada) by combining and optimally utilizing internal and external traffic. ApproachDevelop Multi-channels Media Approach plan combining onsite e-commerce platform ads and off-side channels (Search Ads, Discovery Ads, Display Sponsored Ads, Facebook CPAS..) to maximize approaching potential customers.Segmenting audience into different groups and applying appropriate tactics to convert into purchases.Building in-depth reports with media, products, deals performance breakdown to gain insights.Analyzing performance and recommending promotions for best-selling products to achieve desired revenue. ResultCost income ratio (CiR): The Face Shop <11%Revenue achieved 300% compared to the previous period
