CASE STUDY - CLUB CLIO VIETNAM
Context
- Club Clio, famous cosmetic brand from Korea and very popular with young people nowadays.
- They aim to maximize revenue on e-commerce platforms (Shopee, Lazada) by combining and optimally utilizing internal and external traffic.
Our approach
- Combining marketing solutions on e- commerce platform ads and off e- commerce platform ads: Search Ads, Discovery Ads, Display Sponsored Ads, Facebook CPAS.
- Analyzing performance and recommending promotions for best-selling products to achieve desired revenue.
Result
- Contributing more than 3000 orders per month.
- Cost income ratio (CiR) <28%
- 3x increase in store traffic.
